How do you make sure you get the most out of your marketing?
If there is one thing we have learned over the last few years, it’s to be prepared for the unexpected.
Having a marketing plan in advance allows you the space to make adjustments if curveballs get thrown your way.
Preparing for the unexpected saves you time, money, and stress.
I have been known to lose my sh!t at times and endeavouring to implement mindful practices into my day is very much a Work-In-Progress.
And I definitely struggle to switch off my brain before or after dedicated work times.
The topic of quantity and quality came up recently, arising from different ‘experts’ spruking their version of an online business strategy.
All our lives we hear how quality is better than quantity, that taking the time to do something of high quality will always yield the best results.
Feeling overwhelmed by socials? You’re not alone.
With the many moving parts on each platform its difficult to know where to focus your time.
There’s a lot of content for followers to consume, and they’ll do it in a manner that suits them.
For great results, focus on these 3 types of content.
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Marketing is what you do
Branding is what you are
Have you ever had a Facebook post hit your news feed and known exactly who it was from just from the design elements?
That is branding.
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For small business owners it’s no longer about just existing on social, it’s about being present and engaging with your audience.
Unfortunately, trying to organize, manage, and publish your social media content is no easy task.
It requires time and investment to see results of a well-executed social media marketing strategy.
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